7 TCS AI for Business Study – Manufacturing Report While slightly less focused on using AI to spur innovation and grow revenue than most other industries, it nevertheless remains a priority for Manufacturing executives. On a 10-point scale between “optimization” and “innovation,” Manufacturing executives averaged 6.38, compared to an average of 6.78 for all other industries. Executives want to innovate and make money with AI Q. On a scale of 1 to 10 — where 1 is solely interested in using AI to lower costs and optimize operations and 10 is solely focused on spurring innovation and revenue growth — where would your company's current approach toward AI fall? 43% 21% 18% 18% 49% 28% 8% 15% PACESETTERS of respondents at Pacesetter manufacturers said they were primarily focused on innovation Manufacturing Pacesetter firms are firmly in the camp of using AI to focus on innovation and revenue growth, compared to focusing on optimizing operations and cutting costs. Solely or mostly focused on using AI to lower costs and optimize operations Focused on optimization, but with an eye toward innovation Focused on innovation, but with an eye toward optimization Solely or mostly focused on using AI to grow revenue and spur innovation Manufacturing 77% of their industry overall. compared with 64%